In 2015, the Federal Trade Commission (FTC) released their new Endorsement Guides with rules for companies and social influencers to follow regarding endorsements, sponsorship and product linking. These rules are set in place to help viewers know when someone might be making money or receiving free products from talking about or recommending a product or service.
I very rarely participate in branded campaigns and only do so when I truly believe in a cause or product, and if I post a video or article that is sponsored, it will be clearly stated somewhere in the video, video description, post, etc. I currently am sponsored by the string company Pirastro, and I’ll outline that relationship below, and I recently joined a website called Kit.com (https://kit.co/TaylorDavis) where I post collections of a variety of products that I personally use and/or recommend. I link to each of those products using affiliate links, which I will also describe below!
Please know that I take endorsements and product recommendations very seriously. There is a reason that I have only participated in a limited number of these types of opportunities over the course of my career, and that’s because it’s incredibly important for me to be as honest and genuine with my audience as possible. I will only ever recommend and share products that I have had personal experience with and truly feel good about recommending to my audience. As you can see with what I recommend on my Kit.com page, those are all items that I personally use on a regular basis, or have used in the past and have found to be helpful in my life and career. If I create new Kits or link to new products, you can be sure that they will always be held to that same standard!
Currently, I receive sponsorship from the string company Pirastro in the form of free strings. I do not receive any monetary compensation for endorsing Pirastro products, but I do receive free strings when I’m running low. I had been using Pirastro strings long before they approached me with the sponsorship opportunity, and I am always happy to recommend their products since I personally use and enjoy them!
I recently started using Affiliate links to link the products that I share and recommend on my Kit.com page (https://kit.co/TaylorDavis). Please assume that all links to products found on my Kit page, including but not limited to Amazon.com links, are affiliate links from which I may receive a small compensation from the sale of certain items.
Affiliate links take you to an external affiliate company website to view a product and/or make a purchase. When you click on an affiliate link from a product in one of my Kits to purchase an item, you’re still buying the item directly from the seller (in most cases on Amazon.com), not from me directly. Amazon and/or other companies pay me a small commission or other compensation for promoting their website or products through their affiliate program.
Prices are exactly the same for you if your purchase is made through an affiliate link or a non-affiliate link. You’re not paying more money when you purchase through an affiliate link, it just provides me with an opportunity to earn a little extra money when I recommend a product I use or believe in. If you click on one of my Affiliate links and place one or more products in your “shopping cart” within 24 hours of clicking the link, I may receive a small percentage of that sale. Amazon links are not “pay per click,” I will only ever receive compensation if you decide to purchase a product via my Affiliate link within 24 hours of clicking the link.
Taylor Davis is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.